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Triple impact benchmarking
Last month we held a cultural exchange between SachaMama and the Rewilding Foundation and its program Entrepreneurs by Nature.
A group of weavers from Chaco came to learn from SachaMama as well as to teach them some aspects of their technique.
We never imagined that the concept of benchmarking that is commonly used in the world of large companies could be applied so well to two impact ventures of loom and frame weaving.
Benchmarking is a process that involves measuring the performance of your business against a competitor in the same market. This will give you a better understanding of your business performance and potential.
The experience was extremely enriching for both groups, beyond the interaction between women who work in the same trade of loom weaving.
On the one hand, the Chaco teleras taught SachaMama the value of applying local flora and fauna designs to their baetón weavings. The group of women from Santiago had never used indigenous markers, and this is undoubtedly a point in favor when it comes to selling handicrafts. On the other hand, the Boquerón teleras were able to contribute a lot in terms of valuing craftsmanship and fair prices, and in the benefits of the organization as a team.
We will certainly repeat the experience.